Services \ Level 02
PPC ads made right.
Google and Meta campaigns built for more calls, leads and customers, with every dollar tracked.
Paying for clicks that never call?
Money goes out every day, but nobody can say which ads brought in a customer. Without tracking and a plan, PPC is an expensive guess.
- Ad spend goes up, but the phone doesn't ring more
- No idea which ads or keywords brought in customers
- Reports full of clicks, not leads
What's in every campaign.
Everything it takes to turn ad spend into leads you can count.
Account audit
What's working, what's wasting money and what's missing.
Conversion tracking
GA4, call and form tracking, so every lead gets counted.
Keyword & audience research
The searches and people most likely to become customers.
Campaign build
Search, Performance Max and Meta campaigns built around your goals.
Ad copy & creative
Headlines and visuals made in-house to earn the click.
Landing page recommendations
Clear fixes, or a full build, so clicks turn into calls.
Remarketing
Ads that bring back visitors who didn't reach out.
Bids, budgets & A/B testing
Constant testing, with budget moved to what brings in leads.
From first audit to steady leads.
- Day 1
Audit & goals
We review your account and agree on what a lead is worth.
- Week 1
Tracking
Conversion and call tracking go in before campaigns spend a dollar.
- Week 2
Launch
Campaigns, ads and audiences go live.
- Day 30
First report
A plain-English report on leads, cost per lead and what's changing.
- Every month
Optimize & grow
We cut what isn't working and put more budget behind what is.
Campaigns we've built and run.
Search, social and display ads our team wrote, designed and ran.
Made for businesses that need calls.
- Locksmiths, roofers and home services
- ABA and behavioral-health practices
- Law firms and immigration services
- E-commerce stores
- B2B and logistics companies
- Local service businesses
Tools we work in
Eli is an amazing critical thinker, who can come up with innovative and imaginative solutions to any problem.
Clear fees, no guesswork.
We'll recommend a starting budget for your market and goals, and you'll always see where it goes.
Questions? Straight answers.
How long until I see results?
Search ads can bring in clicks and calls soon after launch, usually within about two weeks of kickoff. Campaigns get sharper every month as data comes in.
How much should I spend on ads?
It depends on your market, service area and what a customer is worth to you. We'll recommend a starting budget on the first call.
Do I have to sign a long contract?
No long-term contracts. Monthly services run month to month after any minimum term in your order, and you can cancel with 30 days' written notice.
Who owns the ad account?
You do. The accounts are in your name with you as admin. We work in them as users, so you keep full access and all your data.
Should I do PPC or SEO?
PPC buys visibility now. SEO builds traffic you don't pay per click for, but takes longer. Many businesses run ads now and add SEO for the long climb. We'll tell you which comes first.
What is remarketing?
Ads shown to people who visited your site but didn't call or buy. They already know your name, so it's a smart way to bring them back.