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How To Setup Google Tag Manager

Updated Dec 28, 2021

Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update measurement codes and related code fragments collectively known as tags on your website or mobile app.

This article will guide you on how to set up your Google Tag Manager and install it on your website

Creating Google Tag Manager

  1. Go to Google Tag Manager. Ensure that you are logged in to the correct google account if you have multiple accounts signed in on Google.
  2. In the Dashboard, click the Create Account to create a new google tag manager.
  3. Add the Account Name
  4. Select the Country of origin
  5. Set the container name and the target platform where you will install it.
  6. Then, click Create.

Installing Google Tag Manager in WordPress

  1. Go to siteurl.com/wp-admin/
  2. From the Dashboard, hover to Plugins and click Add New
  3. Installand activatethe Header, Footer, Post Injection plugin. (Header and Footer plugin let you add HTML code to the head and footer sections of your page, blog, post etc…)
  4. Go back to the Dashboard, hover to Settings, and select the Header and Footer
  5. Go to the Google Tag Manager
  6. From theAdmin Tab, at the right side of the screen, select the Install Google Tag Manager
  7. Copy the code from the first text box and paste it to Header in WordPress
  8. Copy the code from the second text box and paste it to the AFTER THE TAG both Desktop and Mobile box.
  9. Then hit Save.

How to Check if the Google Tag Manager is Working

  1. Go to Chrome webstore
  2. Search for Google Tag Assistant and Click Add to Chrome
  3. After you install the extension, click the Tag Assistant icon in your browser.
  4. Enablethe Tag Assistant and refreshyour browser.
  5. Go to your website
  6. Then Click the Google Tag Assistant Extension
  7. Look at the status of the Google Tag Manager container. If you have yellow or red, there are  problems with your installation. Click on the icon to further reveal what the problem is.
  8. If you get the green tag with smiley face then you installed the Google Tag Manager properly.
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